Retail Realm Expands into Asia Pacific


Retail Realm Expands into Asia Pacific

Global software development and distribution company will provide direct support for its RMS add-on modules to the Microsoft Dynamics reseller base in APAC region

April 30, 2012 -- Retail Realm Distribution is in the process of establishing a presence in Asia Pacific to better serve and support the resellers in that region.

Retail Realm would like to thank POSPartners Australia for its efforts in the last ten years in distributing the RR add-ons in that region; however, as of May 1, 2012, POSPartners is no longer the distributor of any of the Retail Realm suite of products or other solutions for which Retail Realm has signed international distribution.

"Retail Realm's presence in the region and a strong focus on our product line in APAC will enable us to expand our services worldwide and provide direct support to the reseller community in that region," said Afshin Alikhani, Chairman of Retail Realm (  

Retail Realm plans to:

1) Introduce additional software to the RMS community that will enhance the value proposition to the customers and enable the resellers to engage a larger audience.  This includes:

  • RR Add-ons that can be obtained at a very low value
  • New West Technologies, including their mobile platform
  • MS PoS from Germany, with Universal Interface (UI) Link for ERP
  • RITE, with a suite of small specialized add-ons
  • Digital Retailer, with Repair module and more
  • Retail Hero, with cut down POS add-on
  • bLoyal, with an outstanding web-based promotion and centralized customer management and club management software
  • Business Management Systems, with Business Appointment Manager, a well-proven solution that addresses hair salons, dance classes, chiropractors, etc.
  •  And more!

2) Hold regional training courses in the APAC region for Microsoft AX for Retail and RR distributed add-ons.

To register with Retail Realm as an authorized reseller in the APAC region, or to obtain the latest product and price catalog, contact


Retail Realm is a global company specializing in creating and managing a value-added distribution channel for vertical business software solutions. For company details, contact or visit website at

About Retail Realm: For almost two decades multinational company, Retail Realm has specialized in creating and managing a portfolio of vertical business software solutions that are marketed worldwide through a community of resellers. Retail Realm is a leading distributor of Microsoft Dynamics Retail Management System (RMS), Microsoft Dynamics AX for Retail and the newly announced “Microsoft Dynamics Retail Essentials with Retail Realm”. The company has also adopted additional add-ons and stand-alone products developed by leading companies that enhance or integrate with RMS and/or Microsoft Dynamics AX for Retail.